Question scales in Woba

A guide to the question scales in Woba

When you create a new question in a survey template, you can choose from a number of scales on which the question will be assessed.

Question scales

  • Smiley scale (5-step): this gives 5 different smileys ranging from very angry to very happy.

  • Either/or (with score): this gives 2 answer options and is good for e.g. a “yes/no” question.

  • Either/or (without score): this gives 2 answer options. These questions are excluded from the survey score and no data is shown.
  • Rating scale (11-point): this allows you to rate a question on a scale from 0 to 10.
  • One option: provides the user with up to 5 options, where the user can only choose one.

  • Multi option: provides the user with up to 5 choices, where the user can choose multiple options.
  • Comment: this provides the opportunity to collect comments from the user.

  • Information: information to the user that does not require a response.

Tip: remember to check whether the answer options for a question match the chosen scale. If a scale does not fit, you can reverse the scale to swap the answer options.


Click the video below to see how each scale looks in the survey and is used in practice: